During the last two years at IHECS we’ve had to produce an end-of-study work. This consisted of creating a 360° campaign for a real client. I had the chance to work for the Belgian chocolate brand, Newtree, alongside my friends Julien Galland, Rosalie Schallon, Juliette Demoulin and Sarah Vande Wyer. Together we elaborated the strategy, the creative ideas and realised all the visuals for the campaign. On this page you will find some promotional videos, posters, wobblers, content with a food influencer and two activation visuals. The first one representing a stand at the Salon du Chocolat where a contest would be organised, the second illustrating "The Newtree Box" an immersive sensory experience.

Our final work and presentation to the jury was rated 78%!